Some incredible news for the Biebers today, specifically Hailey. Hailey Bieber made a big business move after making a $1-billion deal with e.l.f. Beauty to acquire her Rhode brand. Rhode will also be debuting in Sephora stores later this year. Hailey will continue to work on Rhode as Chief Creative Officer, and Head of Innovation of Rhode as well as strategic advisor to e.l.f. Beauty.