The iconic Staples Center in Los Angeles is officially changing it’s name. The Athletic’s Shams Charania reports that Staples Center will officially become Crypto.com Arena starting on December 25. Charania writes that the deal to rename the arena is “believed to be the largest U.S. venue naming rights deal to date.” The deal is reportedly around $700 million.
A look at the new branding 👀 https://t.co/5dMAaBaL0h pic.twitter.com/oB41e3YqTJ
— Front Office Sports (@FOS) November 17, 2021